By: Brandon Leatha & Charlie Platt, iDiscovery Solutions
The year is 2004, and Google quietly releases a new offering called Gmail. It’s invitation only, and there is little fanfare. Techies pass invitations amongst themselves, and a cult following grows, but generally the world fails to take notice. The year is 2006, and Google launches Google Apps. Again, it’s seen as an interesting experiment but generally not taken seriously by the industry. Then small businesses and startups start noticing the service is free, and for small businesses, free is a critical differentiator. They can access their documents from the office, home, the road, an airplane or anywhere they find themselves. It’s collaborative; multiple users can edit the same document at the same time. This is how they work, and it gives them a competitive edge. The year is 2010, and Google announces that Google Apps is no longer in beta, and that almost 2 million companies are now using it. The year is 2015, and Gmail has just passed 900 million users and Google Apps has over 60 percent of the Fortune 500 as users.